Beginners ask a common
question, “How and why would Google Adsense pay me? From where do they get the money?” Before describing the whole
process I want to give an example with which you are familiar.
When you watch a TV program, you must notice advertisement. If you watch a 60 min TV program, there may be 15 min commercial break. You can see different product’s advertisement. It’s for the popularity of that product. TV channels show that advertisement, because those companies give them money to show ads. Adsense is similar type of program.
When you watch a TV program, you must notice advertisement. If you watch a 60 min TV program, there may be 15 min commercial break. You can see different product’s advertisement. It’s for the popularity of that product. TV channels show that advertisement, because those companies give them money to show ads. Adsense is similar type of program.
Adsense provide ads to
publisher/Adsense users like you and me. But, who gave those ads to Google? AdWords
is Google’s another program which is the main source of revenue. It allows
advertisers to advertise their website, blogs or any other web properties and reach
new customers and grow their business. These advertisements appear on relevant
Google search results pages and Adsense publisher network sites. AdWords charges advertiser when someone clicks an
ad. Advertiser have to create an account, insert their advertisement, pick the
maximum amount you are willing to pay per click on your ad and then submit their
credit card. Their advertisement will then go live once the credit card is
approved. Every time someone clicks on the ad, Google bills their account.
Every couple of weeks or when bill reaches a certain amount, Google will
actually charge their credit card. So, advertisers can’t cheat and they must
pay money.
Adsense users like us use
those ads on our sites/blogs. When someone clicks on one of the ads on our
site, we get a percentage of the bid price Google is charging that advertiser. Here
is a flow chart-
